2024 Savvy Judging Comments

Communications and Marketing Tools

• Best Use of Social Media
  • Single Post
  • Overall Strategy
  • Campaign
• Video
  • Education/Training
  • Interview/Talk Show/News Programming
  • One-Time Special Programming
  • Promotional Video
  • Public Service Announcement
  • Regularly Scheduled Programming
• Marketing and Tools
  • Best Use of a Promotional Item
  • Branding/New Logo/etc.
  • Economic Development
  • Government Service Delivery/Community Issue
  • Marketing Event
  • Best Use of Humor
• Publications
  • Annual Report
  • Catalogs/Guides
  • External Publications
  • Style or Branding Guide
  • Other
• Digital Interactive
  • Electronic Newsletters
  • Issue Specific Website
  • Other Media
  • Overall Website
• Special Events
  • One-Time Event
  • Recurring Event

Communication and Marketing Processes

• Plans
  • Communications and/or Marketing Plans
  • Community Engagement Plans
• Go Green Communication Program Efforts
• Most Creative Activity with Least Dollars Spent
• Most Innovative
• Resident Participation
• Campaign Outreach to a Diverse Audience or Multicultural Campaign
• Community Visioning or Branding

Graphic Design and Photography

• Graphic Design
  • Art
  • Publications
  • Other Marketing Tools
• Photography
  • Multi-Image Use
  • Single-Image Use