3CMA Annual Conference - Denver, CO

Fast, Free, and Fabulous: Filling your Toolbox with New, Effective Strategies

If you’re looking for cheap, fast, and good marketing strategies that won’t take over your life, this rapid-fire session is for you! Presenter Josh Hirsch received rave reviews when he presented a 3CMA webinar in 2018 and we’ve lured him to Denver for an in-depth, highly interactive session. You’ll want to bring your laptop or tablet to experience the tools and tips first hand. Josh will share some favorite free and cheap marketing strategies, cut through the clutter of the tools available, and help you focus on the best options for your local government. This one pre-conference will leave you with so many new tools and approaches to consider implementing, it will justify every penny of your registration. 
Presenter: Josh Hirsch - Director of Mission and Communication - Susan G. Komen Florida

Listening, Dialogue and Time: Critical Components of Effective Resident Engagement and Participation

"Sticky wickets" challenge every community, from landfill locations and road expansion, to higher taxes and other hot-button issues. Emerging issues may be the hardest to address, because your citizens may not recognize that a problem even exists. Hot-button issues involve emotion, which sometimes makes it more difficult for government solutions to be heard. During these discussions, it is important for local government to show that it has listened and is still listening, and that it cares. This session will focus on strategies and practices that work to promote dialogue and understanding between local government and citizens when the stakes are high.
Presenters: Will Hampton - City of Round Rock, TX; Jacqueline Lambiase, Ph.D. - Texas Christian University

Visibility is Power: Media Secrets Uncovered

Building your visibility through the media is much like building a sandwich. One slice of bread represents new media such as live video and the other traditional media like television news. Learn new ways to successfully meet your biggest media relations challenges, including secrets to camera confidence on air and online. Discover the best practices in establishing and maintaining relationships with the media and getting journalists to open and read your email pitches. Participant will have a chance at hands-on training. 
Presenter: Roshanda Pratt - The Rosho Live

Additional Session Coming Soon!

Annual Conference Details

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