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2019 Annual Conference
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January 11, 2018
12:00 PM - 1:00 PM
Webinar - Crafting Your City’s Reputation: Making an Emotional Connection
Thursday, January 11
Finding ways to stand out among the competition is part of every government communicator’s job. The recent push among communities to garner the attention of Amazon is a great case study. Join us for this webinar with a incredible media veteran to learn more how to effectively promote your community and apply that Amazon-type mindset inside your organization.
From building respect and trust, to delivering an understandable message, you’ll hear examples of how making an emotional connection is key. We’ll focus on how people connect with people and ways to help your city leaders become even better communicators who can build relationships with their audience.
We’ll take a page from Amazon and other rising stars in business, who sought a better harmony to their own organization that, in turn, helped craft their global image.
Maya Angelou said it best: “People will forget what you said and did, but they will never forget how you made them feel.”
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PO Box 20278
Washington, DC 20041
Phone: (703) 707-0830
Fax: (703) 707-0867